Hotel Group Lemon Tree Seeks Partnership To Expand Luxury Presence

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Lemon Tree hotel group is looking to head into the luxury field. The hotel chain runs 25 hotels under the Lemon Tree Premier, Lemon Tree and Red Fox brands, with most of the properties in the upscale to economy category.

Lemon Tree is talking with two luxury brands in Asia and the US in order to branch off into luxury hotels. The idea would have Lemon Tree splitting management fees with whatever luxury hotel chain it forms a partnership.

The hotel company is said to be the third largest hotel owner in India. A partnership with a US or Asia hotel group would allow the company the chance to infiltrate the market in India. Lemon Tree operates over 2,850 rooms with 1,200 in the works.

Details courtesy of Business Standard, photo courtesy of Lemon Tree

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